Ranking but not appearing
You hold position four for a term, and the AI summary above the results answers the question without ever showing your link.
Services · SEO & AI Search
Found by search engines. Cited by AI assistants.
Search is splitting in two. Traditional results still send traffic, but a growing share of questions are answered directly by AI assistants that never show a list of links. Being visible now means being readable by both.
In short
SEO and AI search optimisation makes your site both rankable and quotable — technical health and content for search engines, plus structured data and extractable answers so AI assistants can cite you directly rather than paraphrasing a competitor.
The problem
Two different kinds of invisible.
No structured data
Search engines and assistants are guessing at what your business is, what you sell and where you operate, because nothing on the page tells them explicitly.
Content that never answers a question
Pages describe services in the abstract but never state, in plain terms, the answer someone actually typed.
Technical decay nobody watches
Broken canonicals, orphan pages, redirect chains and a sitemap listing URLs that no longer exist.
What we build
Both halves of visibility.
Technical foundation
Crawlability, render, canonicals, redirects, sitemap accuracy and page speed — the conditions everything else depends on.
Structured data as a graph
Organization, service, FAQ, article and breadcrumb schema wired as a connected graph rather than scattered fragments, so machines can resolve what your business is.
Answer-shaped content
Real questions answered plainly and early on the page, in a form an assistant can lift and attribute — rather than buried under three paragraphs of preamble.
Entity clarity
Consistent naming, description and linking across the site and off it, so you resolve as one recognisable entity rather than several fuzzy ones.
Citation-gap analysis
We identify the third-party sources AI assistants actually cite for your category and where you are absent from them — which is usually the real constraint, and usually not fixable on your own site.
Measurement against a fixed window
Scored on a stated baseline over a stated period, so improvement is checkable rather than asserted.
How it works
From first call to running in production.
Audit both surfaces
Technical health, structured data, and how assistants currently answer questions in your category — including who they cite instead of you.
Fix the foundation
Technical issues and the structured-data graph first. Content work on a broken foundation does not compound.
Make the content extractable
Questions answered plainly, in-page anchors, FAQ markup, and summaries an assistant can quote accurately.
Report honestly, including the ceiling
Scores against baseline — and where the remaining gap is off-site rather than on it, we say so instead of selling more on-page work.
What you get
Included in every engagement.
- Technical audit with prioritised, specific fixes
- Complete structured-data graph across the site
- Answer-shaped content on key pages with anchors
- FAQ markup drawn from real questions
- Citation-gap analysis naming the sources that matter
- Baseline scoring over a stated measurement window
- Reporting that distinguishes on-site from off-site limits
Client results
Every figure came off a real engagement.
DTC Brand · AI Marketing Engine · Feb 2026
2,400 product pages. +340% organic traffic. 90 days.
2,400pages rewritten in weeks
+340%organic traffic, 90 days
0copywriters hired
Fit
When this is the right call — and when it isn't.
A good fit if
- Businesses whose category is increasingly answered by AI assistants
- Sites with real technical or structured-data problems
- Anyone wanting measurement rather than a monthly activity report
Not the right call if
- Anyone expecting guaranteed rankings — nobody can honestly promise those
- Brand-new sites with no content; write first
- Businesses unwilling to invest off-site where the gap is genuinely off-site
Asked first
SEO & AI Search, answered.
What does it cost?
Every engagement is scoped and quoted to fit your goals, so there's no fixed price. Book a free call and we'll scope the right mix of SEO and AI search work and give you a custom quote.
Do I have to commit to a long contract?
No. We start with a free SEO audit so you can see the opportunity before committing to anything. Engagements are scoped to your goals, and we earn the next month by showing progress in the last one.
What kind of reporting do I get?
A clean monthly report covering keyword positions, organic traffic trends, and — on the AI Search add-on — citation tracking across AI engines. You always know where you stand and what we're working on next, in plain language.
How is AI search different from regular SEO?
Traditional SEO gets you ranked on Google's results pages. AI search optimization gets you cited inside AI-generated answers. The fundamentals overlap — clean structure, clear content, strong authority — but AI engines reward direct, well-structured answers and machine-readable data even more.
How long until I see SEO results?
Meaningful movement usually takes 3–6 months. Technical fixes and on-page work can lift rankings sooner, but authority building and content compounding take time. We track progress monthly so you can see what's moving before the big gains land.
What is AI search optimization (AEO/GEO)?
It's optimizing your content so AI answer engines — ChatGPT, Perplexity, Gemini, Copilot — can find, understand, and cite your business. We add an llms.txt file, structured Q&A content, and JSON-LD schema so the models pull accurate answers from your site, not a competitor's.
Can you guarantee we will rank first?
No, and anyone who does is selling something they cannot deliver. What we can do is fix the conditions that make ranking and citation possible, measure against a stated baseline, and tell you honestly where the ceiling is.
What is the difference between SEO and AI search optimisation?
Traditional SEO earns a position in a list of links. AI search optimisation earns a citation inside a generated answer, which depends far more on structured data, unambiguous entity identity, and content an assistant can extract and attribute cleanly. The technical foundation is shared; the content and markup requirements differ.
Why would on-page work stop helping?
Because a large part of AI citation is driven by third-party sources — industry publications, community discussions, comparison sites. Once your own site is technically sound and fully marked up, further on-page work stops moving the number, and the honest recommendation becomes off-site presence. We would rather tell you that than keep billing for on-page rounds that measurably do nothing.
Also built here
The rest of the studio.
AI Agents
Custom-built agents that plug into the tools your team already runs — reading data, making decisions, and taking action without a human in the loop. You set the rules. You see every move it makes.
Open →Website Builds
Custom-built websites that convert, not just exist — from a sharp 3-page micro site to a full 10+ page build. Performance-optimized, SEO-ready, and delivered on a fixed timeline.
Open →Paid Advertising
Facebook, Google, or both — managed campaigns that drive real leads. AI-driven creative testing, bid optimization, and budget allocation running 24/7 without you lifting a finger.
Open →AI Marketing Engine
Campaigns that write, test, and iterate themselves. You bring the brand voice — we turn it into compounding output across every channel.
Open →Workflow Automations
All the work that doesn't need a brain — routed, replied to, escalated, and closed automatically. Your people keep the decisions that require real thinking. Nothing else ends up in their queue.
Open →AI-native CRM
A CRM that keeps itself clean. Every contact enriched, every call logged, every pipeline stage updated straight from your inbox. Your reps focus on closing — the system handles everything else.
Open →Start
Tell us the part you'd most like to hand off.
30 minutes. No deck, no pitch. Describe the part that costs you the most time, and we'll tell you exactly what it would take to automate it.